Coffee production in the 1990s increased by 20% – 30% per year. The industry currently has about 2.6 million workers, with half a million smallholders cultivating about 1 – 2 hectares of land. This helps transform Vietnam’s economy. In 1994, about 60% of Vietnamese lived below the poverty line, less than 10%.

“The Vietnamese tradition is to drink tea, just like the Chinese, and they still have that habit,” said Vietnamese coffee consultant Will Frith.
Vietnamese also drink coffee – with condensed milk, or coffee with eggs – but this is usually more exportable. French coffee brought to Vietnam from the 19th century and the process of planting and processing of ground coffee started in 1950.
This is a way of drinking Vietnamese coffee, and also a reason that a quarter of the coffee still in England comes from Vietnam.

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